The Keen Marketer

When meeting with a prospect, some network marketers make huge mistakes that can turn their prospect completely off.

1. First off, don’t hide that your opportunity is network marketing.  Some people already have a problem with that type of model, so being secretive will only emphasize that notion.
2. On the other hand, telling the prospect right off that it is network marketing can also be a problem, because not too many really know what network marketing is really all about.  If the person asks you if it is network marketing , then that’s ok.  Answer their question.
3. Don’t start off your conversation with an invite straight to your company.  Saying “getting involved” draws objections from people and can put them right off from the start.  You may think that your opportunity will excite them just as much as it did you, but don’t count on it.

So what to do?

What works well is to use a 3rd party to invite your prospect to look at the network marketing industry.  You first have to get their confusion about the network marketing industry cleared up if you wish to sponsor them into your business.

More importantly, if you don’t clear up the network marketing issue right from the beginning and your prospect does join your business, they won’t be active as doubts about the industry will still be present and they won’t recognize all the possibilities that network marketing could bring them.

So here’s how you get the best results:

• you connect with your prospect concentrating your attention on them and their interests
• you qualify them by identifying what they need, product or business wise
• you invite them to look at some educational material that will deliver what they need, especially an explanation of the network marketing industry

These steps can only insure your success. And oh yes, don’t forget to follow-up.