The Keen Marketer

Smart Beginner Network Marketing Strategies

Boost Visitors By Increasing Your Websites Link Popularity

Written by Andy Critter on Aug 30th, 2011 | Filed under: Internet Marketing, Training

Building backlinks is an excellent method to improve targeted visitors to your current Internet site.

Below is a backlinking strategy that you may use.

To get top listing in the search engine results pages, you’ll want to concentrate on backlink building.


Get indexed, get ranked, get traffic

Written by Marie on Jun 13th, 2011 | Filed under: All Posts, Internet Marketing

There is no doubt that website traffic is critical to your business success. And nothing beats free traffic. So where do we get free traffic? Google and other search engines. But getting it done right from the start is key.

How do we get free traffic from Google?

This is something you’ve experienced first hand countless times. You load up Google or another search engine. Enter in a word or phrase you want to research. And click one of the links that shows up. Turns out that the website you visit just got free traffic from the search engine. What need to figure out is how to get you free traffic.

Most people only click results from the first couple pages. The truth is that this first page of results receives nearly all the clicks. And believe it or not, the first 3 results receive over 70% of the traffic.

So, obviously your site needs to be in the first page of results to get free traffic from Google. And this means Google needs to “rank” you as a top 10 result. And this bring us to…

What is SEO?

Search Engine Optimization means that Google thinks your site matches what people are typing into their search box. The formula Google uses to determine this is known only by Google. There are several factors that we do know.

Getting indexed

First, before you can get ranked highly, Google has to know you exist. This is known as being “indexed.” This is when Google looks at your site and take notes about it, which are stored in their database.

To get indexed, you have to help Google find your site. And the best way for Google to find you is to get inbound links from other sites. Because Google already knows about these sites, it will follow the new links to you.

Twitter and Facebook updates are great places to put links to your site. Google visits these sites many times every day. So any new links will be followed right away.

Gaining ranking

After this first hurdle, you need to start gaining ranking. Just getting indexed does you almost no good, considering that Google has billions of pages in their database.

Here’s what’s important in ranking:

  • Content
  • Links
  • Activity

Optimized content

This is the SEO work you do on your page. It’s critical that your page content is consistent with the keyword phrases you’re targeting. The topic of this article is clearly SEO. One way Google figures this out is from the fact that it contains the term SEO. Another reason is because there are related words, like website traffic, too.

You also need to make sure the title tags, outbound links and the domain itself match the topic of the page. These all play a part in helping Google determine what your website is about.

Your links

The second factor is your linking. The links to your site, as well as the sites you link to are important. It’s very important that you have more links coming in than you have going out. The more inbound links you have the better your ranking will be.

A very easy way to get a lot of links to your site is through article marketing. With this strategy what you do is write an article about the topic you’re targeting. You have to also write several different versions of your articles. And then upload a different versions to a bunch of sites that allow you to add content. And the more you do the better.

Increasing your activity

Finally, we know that Google gives you credit for the activity on your site. You can’t just put up a page and leave it alone and expect it to rank well. Regular content updates to your site are expected. You can do this with RSS feeds and news posts.

Comments from other people on your page are another fantastic way to keep your content updated. To get comments from others, you need to get others to visit your site. One simple method for doing this is to use forums.

Set up forum profiles with the ones related to your website. And post their often. Then put a link to your site in your profile. This gets you inbound links. And it also gets people to your web page.

Conclusion

Each step listed above is critical. Unfortunately, rewriting your articles again and again. And creating a bunch of forum profiles. And visiting all the sites to post up your comments and articles takes a really long time. And the bad news is that you probably won’t do it.

Fortunately, you can get rank builder software to do all the grunt work for you. So my best advice is to automate as much of this as you can. And then you’re sure to get it done. And if you don’t do it, you simply will not ever get free traffic from Google.


Traffic is King, but this comes FIRST

Written by Marie on May 27th, 2011 | Filed under: All Posts, Internet Marketing

Let’s talk about some powerful ways to get free and automated traffic coming to your website.

Traffic is useless . . . unless…

Before you begin trying to get traffic to your site, you need to do your keyword research first. Why? Because you have to target these keywords if you are to have any hope of actually generating traffic for them. Which means you need to put some thought into the keywords you’re targeting.

While doing your keyword research, keep the following in mind:

  • Are the keywords you’re interested in attainable? This involves doing some competitive analysis to determine the ease of entry for each keyword
  • What kinds of visitors do these keywords bring? Certain keywords are good for generating a lot of visitors who don’t buy anything. What you want is buyers!
  • Will these keywords bring affiliates? If you want to build a huge business, you’re going to need affiliates to help you. So, it’s important to also target affiliates in the keywords you go after.

Although this is an essential step, doing it all by hand can take a very long time. And hiring an expert is very expensive. The upside is that these two factors keep most everyone from even doing their keyword research. The smartest marketers use training from people they trust to learn how to do SEO it right the first time around. Using a tool like this speeds up the process and improve your results, too!

Only then can you start getting traffic

Now that you’ve completed your keyword research, you can begin using these keywords to get traffic to your website.

Here are a couple of clever ways to do this…

  • Something you may not have ever considered is Surveys
  • “Traffic Traps”
  • Video Sharing Sites

Surveys

People love filling in surveys. And if you make it interesting, other people will post your survey on their website. They benefit by getting free content for their site and you get a link to your site under the survey. This allows you to get free website traffic from other people’s sites! Most people think surveys are just for collecting data, but in this case you don’t even care about the answers. So, get creative and make up a survey that’s wacky to get other people interested in putting it on their sites.

“Traffic Traps”

These sites, like answers.yahoo.com are filled with people asking and answering questions for each other. Once again, the main reason for this site is not the reason you’re interested. You are going to generate traffic, leads and sales from them. One thing you can do is to visit sites like Craigslist and Yahoo! Answers and manually extract contact info to contact other users. The good news is that it’s easy to find website traffic software that can do this automatically. This allows you to do the things in your business that can’t be automated and let the software just give you the leads.

Video Sharing Sites

No doubt you’re aware of YouTube and other video websites. YouTube is one of the most highly traffic and search websites on the entire internet! So don’t miss out of this incredible source of free website traffic.

And don’t worry if you don’t have any idea of how to make a video. You can even take a webpage or article that you’ve written. Then just do a screen capture of yourself going through it. I’ve even seen software that will automatically convert an article to a video!

In Closing

Figuring out how to get some visitors to your site is not hard at all. Just be a creative and think outside the box a bit. Plus, there’s lots of great software out there to help you and a lot of great free training.

So, start right now and:

  • Keyword research first is key
  • Set up some viral surveys
  • Make sure to use the “answer” sites
  • And definitely include video sharing sites


Internet Marketing SEO Tips: Article Marketing – Part 2

Written by Marie on Apr 23rd, 2010 | Filed under: All Posts, Training

In this first part of an ongoing series we took a look at some best practices marketers can follow when implementing article marketing campaigns. This second installment of the series will examine a method for ensuring that the author behind an article writing campaign is able to remain productive in the face of a depleted idea bank.

As most marketers are aware, Search Engine Optimization (SEO) is a crucial aspect of any Internet Marketing campaign. Developing a healthy set of backlinks gives your site more credibility with the various search engines, resulting in higher search engines result page (SERP) placement.

While all marketers chase after the coveted top position on these SERPs, most are satisfied with page one results. One of the most effective ways to help generate the requisite backlinks for these results is through the use of article marketing. In this second in an ongoing series on article marketing tips, we will examine some best practices that marketers should follow when writing content and posting articles for the purposes of SEO.

Write An Ongoing Series – When taking on article marketing for a new client, the ideas typically come fast and furiously. Initial articles providing general information about the client’s offerings often turn into more in-depth looks at their specific aspects and unique strengths. However, it is not unnatural for the article writer to begin coming up short of ideas for topics to write about for their respective clients. In these instances, it is always a viable option to go with an ongoing series of articles that focus on a particular facet of the client’s products.

For example, let’s say your client’s specialty is manufacturing office chairs. You have already written countless articles touting the features and advantages of their office chairs. Your search engine result page (SERP) placement is steadily increasing, but you feel like you have exhausted all possible article topics. This is the perfect time to tackle an ongoing series. In looking back at your articles, you notice one that you wrote about how comfortable chairs can positively impact your workday. The article was fairly general and merely took a broad overview of the benefits of a comfortable chair. It made passive statements about how the comfort of a chair can translate to a better mood, increased performance, stronger stamina, etc. This is the ideal launching point for an ongoing series!

In this instance it should be fairly easy for the writer to extract some of the points made in the previous article and write new pieces that elaborate even more on these advantages. Rather than settle for a sentence or two on how a good office chair can increase stamina, write a couple of paragraphs that describe how and why they do so, what this stamina means for the workday and how an uncomfortable chair can have the opposite effect.

The advantage here is twofold. First, the writer will be able to overcome their lack of ideas and sink their teeth into creating this new content. The ideas are already there, created by the writer; all they need is a little expansion and possibly a bit of research to flesh them out. Second, when a reader stumbles on one of your articles and is able to relate to or extract some value from the content, they will be very likely to seek out the other parts of the series, further strengthening their relationship with the brand you are marketing. These clicks can not only inspire better SEO value for your backlinks and article dissemination; they can often lead to conversions, which is the absolute end goal for internet marketers everywhere.

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About the Author:
Tim Kennedy writes on behalf of inSegment, Boston’s leader in search engine marketing online marketing, and the home of Boston SEO.
Article Source

Note by administrator:  Thank you Tim for a really good look at article marketing. YOur examples made the subject clearer for those that are only beginners.  That’s why online training is so important if one wants to succeed in this business.


Avoid SEO Deadly Sin # 3..

Written by Marie on Apr 16th, 2009 | Filed under: All Posts, Training

SEOAre you one to have lots of keywords spread out all over your site thinking that this strategy will better your search rankings?

Wrong move!

In the days of “old” that used to work, no longer is that a valid trick.

These days, Google has become the ultimate decipher of dead and empty content.  It has learned over the years how to distinguish between people trying to fudge the results vs real content.

What are these tricks that no longer are valid?

  • ever placed loads of small, small typed your keywords at the top & bottom of your page?
  • ever used a keyword density above 10% giving your text not much sense?
  • ever used “invisible” keywords?  You know the ones where you write white on white.  Well this one can actually get you deleted from Google altogether!

Your only real and foolproof strategy is still to give relevant information that will help your customers solve a problem.  Why bother with anything else?


2nd Deadliest SEO Mistake..

Written by Marie on Apr 13th, 2009 | Filed under: All Posts

My last post covered how misusing or not using the “title tags” could affect your search engine results.SEO

Today, you’ll learn how misusing your keywords Meta tags can do the same.

There was a time when search engines really cared about keyword meta tags and would use those to determine your site’s relevance.

This is no longer the case but it doesn’t mean that keyword meta tags are not important, as a poorly written meta tag can actually penalize your site.

What to do?

The meta keyword tag is used primarily to identify, in one line of HTML, what you are optimizing your page for by using specific “keywords”.  So just do that.

Since meta tags only appear in your HTML code and nowhere are they visible on your site, this is an easy solution to properly identifying what your site is all about.

Where are they on your HTML page?

They’re usually placed very close to the top of the page, near your title tag, and look like this:

<meta name=”Keywords” content=”Keywords and keyword phrases you’re optimizing this page for, including applicable synonyms and misspellings, and keep this tag under 170 characters”>

It’s all about learning how to do it right so as not to be penalized!

Stay tuned because I have 5 more SEO tips coming your way soon.