The Keen Marketer

You wanted to make money and that’s why you joined a network marketing company.

But your’e finding that in your search for prospective buisiness builders such as yourself, you often lose that prospect.

Why is that?  Could it be because you are marketing your compensation plan in such a way that loses the prospect?

If so, then what do you do to change that?

Let me suggest a very simple strategy. Don’t get too complicated or technical during your presentation.

The greatest way you can market your compensation plan is to paint a picture. Your prospect has no idea what a binary, team, matrix, unilevel, leg etc means.

Explaining the very specifics will lose your prospect right from the start.  But you can paint a picture that will capture your prospect’s imagination.

There are 4 basic ways you can do this no matter what type of comp plan you have.

1. The first area is simply explaining the opportunity of retail profit. Tell the prospect a little story.  Show them that when in  a retail store, the store buys at wholesale and sells you the goods at retail.  They are making a profit.  Let your prospect know that they also can earn a 30 to 50% profit on products depending on the markup set by the company. The prospect will easily identify with this as shopping is something we do every day.
2. The second area is team overrides.  Just like a mortgage , insurance or real estate broker, you can develop a team of reps and help them become successful and get paid a certain percentage of override off of their efforts of volume.  We know insurance brokers since most of us need insurance to drive our cars. Well, these brokers have agents that go out there selling policies.  These agents make a commission on the sale while the broker also makes money every time agents make a sale.  If there are a lot of agents out there then the broker makes a team override bonus leveraging all of their efforts to be translated into cash for them.  That’s what network marketing is really about.
3. The third area has to do with leadership bonus.  You get paid for developing leaders and get an additional override or bonus on their sales.  This happens when building deep into the organization.
4. The fourth area is rewards. These can be in the form of trips, cars, etc. that the company offers as incentives to motivate leaders.  Many people work harder for the rewards than they do at other things in their lives.

The key in all of this is to paint a picture that will captivate your prospects imagination.  Just make sure that it relates to every day things.  In other words, keep it simple.  What is simple is duplicatable.

So you’re network marketing and staying busy presenting your product to prospective clients and the business to prospective business associates.

I bet you never thought about this next item as being the biggest product of any networking opportunity.

It’s the promise of “TIME FREEDOM“!

That is the biggest product you have to sell.  Sure your product may be great and help all kinds of people, but what are people really after when considering doing the business?

It’s really to free up time so they can enjoy life more fully.

Yes, it’s easier said than done.

That’s why if you have a really great product that you have had great results with for yourself, then the physical product will turn out to be the tool that will emotionally engage you to attract others to you.

It’s much harder to sell a sprocket that turns the wheel than to sell the wheel that provides final results.

You used the product and it blew you away with its astonding results.  Your passionate story describing your experience to others will be what will bring those people to even listen to what you have to say.

You will be your products greatest tool.

I’m not saying that having a great compensation plan is not important.  Of course it is.  But what I am saying is that the comp plan is not the defining factor.

If your product is creating an emotional response in you then it will also do the same for others.  Your passion will attract others because everyone will want what you have.

Time freedom is even more crucial in today’s time of financial chaos.

A 9 – 5 job is no longer a security blanket to rely on.  Therefore having an option to fall back on is even more importatnt.

There is no better business to think about starting than one that has you emotionally involved even if it’s on a part-time basis.  It can be the stability you are looking for to help you through today’s falling dollar crisis and can turn out to be the vehicle to complete time freedom if you are consistent, persistent and motivated to achieving success.