The Keen Marketer

Everyone’s a prospect! You may have come across that statement from a fellow networker or even your upline trainer.

To believe such a statement puts into practice the “3 foot rule” and the “when in doubt blurt it out” technique.

In these days of network marketing, you will be laughed at and rejected often.

Who likes to be rejected?  Not me!

So you may be new to the industry but it does not mean that you have to talk to everyone that comes within arms length. There is nothing more embarrassing than to go to a network marketing convention and see hundreds of associates approaching anything that walks and talks.

It makes me want to hide! It’s also these kinds of antics that have damaged the industry’s reputation almost beyond repair and what holds back a lot of people to even consider network marketing as a viable second income that could lead them to the freedom they really want in a shorter time than a 9 to 5 job ever will.

Now don’t get me wrong. I was once a newbie and I also didn’t know any better or I should say I was not taught any better.

I can remember a convention I attended in Florida about 14 years ago. Boy, when we hit Tampa, Tampa new we were there. Thank God I have since learned how to really do network marketing in an efficient and less intrusive way.

The plain old truth of the matter is that not everyone is your prospect!

Not everyone is looking to run their own business. There will always be some, and that really is the majority of people, who just want to have a no hassle, don’t bother me life. And that’s great? Don’t you need customers?

And there will always be some that despise the industry and see it as a scam. There is nothing you can do about that and as Jim Rohn says “Don’t even go there”.

Why waste your energy when there are others just waiting to hear about an opportunity that might change their lives?

Remember that your time is valuable and that people have to earn their time with you by showing an interest in what you’re offering and by asking questions.

It doesn’t matter if you think the person is the perfect prospect. Until they go out of their way to get more information, they really are just another bystander.

It’s not your job to convert anyone. Your job is to get the maximum returns possible for your time and efforts. How? By talking to people who is already on the same page as you or soon will be.

Sure you can cold call and try to prospect other networkers and you might get lucky after many rejections. I hate cold calling. It just makes me squirm inside.

There are much better ways to market and invest in a respectable marketing system that will find targeted prospects that want to hear what you have to say.

Who finds who first is what’s important. It positions you as the expert and you no longer have to feel as the hunter looking for prey.