The Keen Marketer

Smart Beginner Network Marketing Strategies

Archive for January, 2009

What Not To Say To A Prospect..

Written by Marie on Jan 29th, 2009 | Filed under: All Posts, Lead Generation, Training

When meeting with a prospect, some network marketers make huge mistakes that can turn their prospect completely off.

  1. First off, don’t hide that your opportunity is network marketing.  Some people already have a problem with that type of model, so being secretive will only emphasize that notion.
  2. On the other hand, telling the prospect right off that it is network marketing can also be a problem, because not too many really know what network marketing is really all about.  If the person asks you if it is network marketing , then that’s ok.  Answer their question.
  3. Don’t start off your conversation with an invite straight to your company.  Saying “getting involved” draws objections from people and can put them right off from the start.  You may think that your opportunity will excite them just as much as it did you, but don’t count on it.

So what to do?

What works well is to use a 3rd party to invite your prospect to look at the network marketing industry.  You first have to get their confusion about the network marketing industry cleared up if you wish to sponsor them into your business.

More importantly, if you don’t clear up the network marketing issue right from the beginning and your prospect does join your business, they won’t be active as doubts about the industry will still be present and they won’t recognize all the possibilities that network marketing could bring them.

So here’s how you get the best results:

  • you connect with your prospect concentrating your attention on them and their interests
  • you qualify them by identifying what they need, product or business wise
  • you invite them to look at some educational material that will deliver what they need, especially an explanation of the network marketing industry

These steps can only insure your success. And oh yes, don’t forget to follow-up.


Cynics Don’t Belong In Network Marketing..

Written by Marie on Jan 28th, 2009 | Filed under: All Posts, Motivational Leadership

If you don’t know by now that your attitude has a lot of power, then it’s time you listened.

I’m not going to start preaching but if you are truly cynical, which comes from a negative attitude, you might have to think twice before starting an MLM business.

Or change your mindset.

You decide what to focus on , no one else.

I have a friend that is a perpetual whiner, but never fixes the cause of the problem. Everything around her is to blame and never looks at herself for answers. Then she wonders why she struggles all the time.

This type of self absorbed mindset will definitely not create any form of MLM success in your life but certainly will create the success of failure.

That type of person expects only one thing in their life and that is if something is good, there will be something bad in it somewhere. The glass in not only half empty but there is a whole in it too.

It you have read “The Secret” or books of a similar nature, you will already know that what you expect from life generally does happen.

So if you have to tweak your life for success, then change your mindset. Read books, watch DVDs, listen to audios, do anything that you need to do to facilitate this change within you.

Identify with inspiring leaders who have been there and done that, especially in the business you are working in. These leaders have nuggets which can change your life. Now being part of a team with such a leader only spells success.

So if you don’t change your mindset, your MLM business will only be half full and slowly pouring out the other end leaving you an empty business with no residual income


The Power Of Recruiting Beyond Your Business..

Written by Marie on Jan 27th, 2009 | Filed under: All Posts, Lead Generation, Training

If you could explode your MLM recruiting by touching people in such a way that would make them follow you anywhere you go, would you be interested in finding out what it was?

Well, such a secret does exist and whether you recruit through online marketing or face to face, this next hot recruiting tip may just propel you over the top with an increased recruiting ratio.

What I have learned from other top leaders is that we need to recruit beyond the business.

In order to do that you have to consider the impact you can have on people’s lives.

Take yourself for example. Did anyone ever tell you that you could truly succeed, that you had it in you to do great things and did anyone ever care enough to take the time to show you how you could be great?

The majority of people out there have not had that kind of attention. They are starving for someone to show them that they can go beyond the mundane of every day life.

But you have the POWER to change all of that.

Recruiting is not just about getting someone to sign up for your business opportunity but rather about touching that person in the heart, showing that you care about their dreams and goals for a better future.

This is what is meant by recruiting beyond your business. Whether you like it or not, you are in the business of caring for your fellow man.

You do this by focusing on what the business and product you have can bring to your recruit’s life. You show them the possibility of a better them which will motivate them to go on a life changing crusade.

As their self esteem increases, their financial status will change and so will their relationship with family and friends.

They will finally see the person they want to become as they become that person through growth, maturity and increase in all areas of their life.

So if you just show how your business can do that for them, then your network marketing paycheck will only keep on growing, forever.


Fighting Your Biggest MLM Opponent..

Written by Marie on Jan 26th, 2009 | Filed under: All Posts, Motivational Leadership

There is someone out there who is fighting your every step of the way.

He tells you that you can’t succeed, that what you are doing is hard and brings doubt as to whether others will listen to what you have to say.

Clue? It’s you. You are your biggest opponent to success.

As yourself how badly you really want to succeed in life and in your Network Marketing business?

Check the level of your desire on the scale of 0 to 100%.

Are you willing to go the distance and fight with all your being to make your business a success?

We fight with Success every day because we just don’t want to go that extra mile to reach our goals. There really are no exceptions to this. The only person who stops you from achieving your goals is YOU.

All day you fight untruths about yourself “ I’m just too shy” “I don’t know enough” “I’m not pretty enough” “I’m afraid of what people will think of me”

Bull hockey!

These thoughts are the complete opposite of what attraction marketing is based upon. They will only attract failure and mediocrity like a magnet on steroids.

Harv Eker of the “Millionaire Mind” showed me clearly how my words, my thoughts, are keeping me from succeeding the way I dreamed.

But no longer, because as I force inside garbage to honor truth about me and about what my Creator wants for my life, I am finding the greatness inside of me and am pounding mediocrity and failure into the ground.

I know I am doing it and by increasing the fight in me I find the bigger me inside that can create a destiny and future that will astound and amaze me.

I refuse to give up!


Is Your Downline Stuck In The Mud?..

Written by Marie on Jan 22nd, 2009 | Filed under: All Posts, Training

It’s inevitable to get some folks that turn into mud balls that can’t roll anymore. It seems that the more you do the more imbedded they get.

It can get quite frustrating but it can be fixed.

However, you are partly responsible for this situation.

Now is the time to look in the mirror of your business and your leadership to root out the culprit responsible for this situation.  It’s the time for honesty but you have to get beyond the self blame game and just start working at correcting the part that needs to change.

There are 5 questions you need to ask yourself that will help you identify where the problem is:

1. Instead of looking at what your downline is not doing, look at what you are not doing.  If you are not doing, they just might be copying you.

2. Are you too caught up in helping your downline with what is missing as to training, support and available tools? If so, then you are not teaching by modeling the desired behaviour you want them to express because you are too busy trying to keep them focused.

3. Are there goals set with in your downline that will focus your group to work towards something.  They need a target to aim for.  This can be a challenge with monetary rewards or a major event they can attend such as the yearly convention get together or even an important conference call to participate in with a top leader.

4. Go beyond what is expected by keeping the momentum alive and making things happen right away for your new recruit.  It’s time to get in the trenches by showing them that success can be achieved and painting with words of success in their minds will keep them there.  You need to have a step by step model for them to follow and not let them flounder on their own.

5. The child must be able to walk on his own someday.  They are not mama’s boy or girl for you to keep dependent upon you in order to make you feel like a star.  It’s your leadership that will help them build independence and it’s tools that will train them to be recruiting maniac with you there to lead them.

But let’s say you have done all of the above and your downline is still not doing anything then there is only one thing left for you to do.

Get new people. As one top leader said, “it’s a lot easier to give birth than to raise the dead.”



How To Be In Front By Holding Back..

Written by Marie on Jan 19th, 2009 | Filed under: All Posts, Motivational Leadership, Training

Look at top leaders who are prized as mentors by their students. What is one thing they don’t have?

Ego!

People with an ego repel others so if you are trying to attract people to you then you better think about losing your ego now.

You see, if you are one that likes to boast about your accomplishments and let everything out on the table, then there is really nothing else for people to keep them begging for more.

Having an extra ace or two to play when you need it the most may just be what will help you succeed, especially in the game of network marketing.

You might be thinking right now “well what’s wrong with letting people know how wonderful I am?”

Blowing your own horn often sounds sour to others but have someone else blow your horn, then that’s another thing totally.

Then the key is what do you have to do to have others blow your horn?

It’s all in helping others achieve their short term goals. When you help someone, they are usually so appreciative that somewhere down the line what you have done for them will get to be heard by other people.

There’s absolutely nothing wrong with humility, in fact it is an essential quality for you to succeed in network marketing, plus it is an endearing quality that simply attracts others to you.

There is another plus to not letting everyone know all you know. It is a sign of wisdom. It means that you are ready to listen to others and to learn.

You already know what you are saying but you can learn so much more by listening to others.

To be a leader you need to create an image of strength and by not blowing your own horn and being willing to listen, you will glow with leadership power that you may not have had before and it will keep you in front of the crowd.


Getting Out Of The MLM Funk..

Written by Marie on Jan 15th, 2009 | Filed under: All Posts, Motivational Leadership

So you’ve been network marketing for a while now and things aren’t happening as quickly as you thought.

It’s quite frustrating and you’re starting to doubt whether you made the right choice and especially whether this MLM business wasn’t all bull in the first place.

Nothing seems to be working even though you work non-stop making calls, follow-ups and presentations but nothing is happening inspite of being so busy with these activities.

Let’s look at this a little closer.  In MLM, a difference does exist between being efficient and being effective.

Most average distributors are very efficient and are doing things the right way.

However, most leaders in MLM are very efficient at doing the right things in an effective way.  See the difference?

Being efficient is a great quality and good to have but being effective at doing the right things in the right way is the difference between having some success and unlimited success.

Ask yourself whether you are doing the right things in the right way? The only thing in MLM to be doing in the right way is communicating, connecting with others. Did you think the answer was a great secret?

Think about it.  What do all top leaders have in common?  They can communicate very effectively with everyone.  Simple.

Teaching your new recruit these next 3 criteria may just save your business:

  1. you’re NOT in MLM to SELL
  2. you’re NOT in MLM to RECRUIT
  3. you’re NOT in MLM to TRAIN

How can this be?  Well, selling your products, attracting recruits to you and showing them how to work their MLM business are all the FRUITS of your effective communication and exposure.

Your priority is to effectively expose your business and products using attraction marketing.  People want what you have if you let them know what it is you have.

So how do you create effective exposure?

  • we are often told in MLM that you are an information giver.  This is only partially right but can be a trap as people get caught in giving out too many details and fact.  The key is to make an impact in other people’s lives by moving the prospect from the inside.  You move other people when you keep the focus on them.  It’s all about their dreams, their wants, their future.  Moreover, the focus is on their paycheck not yours.
  • creating an emotional connection with your prospect is also very important.  How do you do that?  Simply focus on what your prospect wants to change for the better or have in their life the most and then show them how your products and your business can help bring that into their life.  What is paramount is for your prospect to develop an emotional connection to the product, or the business or you as the leader.  This is easily done during an effective presentation.
  • Giving VALUE to your prospect is KING. If your prospect doesn’t see value in what you are offering, doing or who you are, then your prospect will not move toward you.  Giving value is not hard.  Find out what they value in their life and then show them that your products, your business and you can help increace it.  In general, most people want to increase what they have physically, expand as persons emotinally, enlarge their circle of influence and feel totally empowered in their lives.

Your “job” is to simply show them how you can help them do that.

Taking all the above into consideration, then stop worrying about networking, selling, recruiting, training and being busy.  Start getting effective at exposing your business and products and you will see that the rest will take care of itself.

To read more about how to attract others, there is a free book by Mike Dillard called “Magnetic Sponsoring” that puts into clear perspective a very simple method to do just that.


Can’t See Out Because Of The Hole Your In?

Written by Marie on Jan 14th, 2009 | Filed under: All Posts, Motivational Leadership

Feel like the walls are closing in on you?  Maybe you’re not really seeing what is going on because your words, your thoughts, your opinions, your beliefs and your doubts have gotten you there.

This goes back to the rewiring the brain series I did on the millionaire mind .  We all have erroneous opinions about things, hopes and what we can really achieve.

Want to get out of your hole?

First, start looking at the whole picture rather than only the walls of your hole.  Are you made of walls only? Of course not, you are a whole person with so much greatness in you that everyone would be amazed, especially yourself.

It’s really about the focus you have every day.  If your focus takes in all of you, you will stop to dig your hole and start looking at your potential and start believing in yourself.

Are you the only person that has ever been in that hole? Listen, we all have been there, even the top earners.

Especially the top earners!

Why were they successful?  They never gave up.

They focused on what they needed to do to start digging themselves out of that hole.  They put a plan together.  Sure it might require some sacrifice and some discipline but look at the goal you are wanting to achieve in the end.

Read inspiring books such as “The Wisdom of Wallace Wattles” who teaches you the science of getting rich and many other authors who work at helping us realize what holds us back.

In fact, I will be attending a 2 day intensive with David Wood next week and I’m so excited to have the opportunity to get it straight from the horse’s mouth.

I have my issues to work through but I also want to work through them.  So the willingness to change must also be part of your plan.

Change means action and get out of the way because here I come.


Getting Others To Know You..

Written by Marie on Jan 13th, 2009 | Filed under: All Posts, Motivational Leadership, Training

I hear it everywhere now.  It’s called “attraction marketing“.

That’s where you attract others to you by providing them with something valuable. Information can be that something and if what you give is more than what you get, you will see that your profile as an attractive person to listen to will rise gradually.

People love to follow a leader.  But not just any leader.

This leader must demonstrate that at least they know more than you and can prove what they know by the success they have obtained applying their strategies.

One great tactic of attracting others is to start using “forum marketing“. It can be a very powerful strategy to generating leads and building your business.

However, many newcomers that get on forums just do it all wrong.  There is a definite technique and it comes down to applying what is again called “attraction marketing”.

I highly recommend you think about using forum marketing in your overall marketing plan.  That surely is an area I plan to pursue more of in the future.

So get out there and make the connections you need to promote yourself as a leader by learning from other leaders in the industry.

What really set me straight about this “attraction marketing” concept was this free information from one of the most attractive leaders in the industry.

Here’s to YOU!


Do You Need Web Therapy With Lisa Kudrow?

Written by Marie on Jan 9th, 2009 | Filed under: All Posts, Motivational Leadership

Just couldn’t resist this. Too funny! There are other videos by Kudrow for you to guffaw over.

Unfortunately, they are not available outside the U.S.  But for those that can, just click here.